With over 25 years of experience in broadline distribution, sales operations, and GPO sales leadership, Laurie leads Incite’s Growth Team. She is a graduate of the University of Wisconsin–Madison, where she earned a Bachelor of Science in Dietetics.
Throughout her career, Laurie has driven meaningful impact in business development, operations training, contract management, and strategic growth initiatives. Recognized for her collaborative leadership style, she partners with cross-functional teams and executive leadership to drive strategic growth initiatives, enhance operational performance, and strengthen customer relationships.
Laurie resides in Wisconsin with her husband and her three children. Outside of work, she enjoys cheering on her kids at their sporting events and spending time building their family cabin in the woods.
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